Acxiom Corp., an enterprise data, analytics and software-as-a-service company, announced Monday that its board of directors has increased the company’s share repurchase authorization from $200 million to $250 million.

Since Acxiom first started the share repurchasing program in August 2011, the company has repurchased 12 million shares for nearly $179 million, resulting in the repurchase of about 14.6 percent of the company’s outstanding shares.

"Return of capital to our shareholders remains a priority for our company," said Warren Jenson, Acxiom CFO. "We are pleased to again increase our share repurchase authorization while at the same time maintaining a strong balance sheet and investing for our future with new, ground breaking technology."

The company is authorized to repurchase shares from time to time over the next 12 months in open market or privately negotiated transactions, depending on prevailing market conditions and other factors.